2011 ivy sports symposium

CONTENT

» Athlete Marketing & Representation

» Closing Keynote Roundtable: The Olympic Games

» College Athletics

» Emerging Sports

» Entrepreneurship & Innovation

» Labor Relations

» Marketing & Media

» Marketing & Sponsorships: Agencies Talk

» Marketing & Sponsorships: Brand Focus

» Marketing & Sponsorships: Properties Talk

» Media & Technology I & II

» Opening Keynote Roundtable: The Global Debate

» Public Relations & Communications

» Sports & Social Impact

» Venues & Stadiums

SPEAKERS

» Alexander Brown, President, Sports, Univision Communications, Inc.

» Alexander Mogilyansky, International Grandmaster, International Draughts, and Spokesperson, International Mind Sports Association

» Andrew Brandt, NFL Business Analyst, ESPN, Inc., and Lecturer, Legal Studies and Business Ethics, Wharton School, University of Pennsylvania

» Angelo Scialfa III, President, Fox Run Group, LLC

» Anthony Caponiti, Partner, Activ8Social

» Barry Frank (Harvard MBA ’57), Executive Vice President, IMG Media, IMG Worldwide, Inc.

» Barry Kahn (Cornell ’03), Founder & Chief Executive Officer, Qcue

» Ben Sturner, Founder & Chief Executive Officer, Leverage Agency

» Bernie Mullin, Chairman & Chief Executive Officer, The Aspire Group

» Bill Schlough (Penn MBA ’98), Senior Vice President & Chief Information Officer, San Francisco Giants, and Interim President, San Jose Giants

» Brendan Tuohey, Co-Founder & Executive Director, PeacePlayers International

» Carolyn Schlie Femovich, Executive Director, Patriot League

» Charles Baker (Cornell JD ’85), Partner, DLA Piper LLP

» Chris Flannery, President, Sports, Entertainment & Lifestyle Advisory

» Chris Overholt, Chief Executive Officer & Secretary General, Canadian Olympic Committee

» Christopher Cabott, Sports Attorney, Professor & Agent

» Christopher Lencheski, President, Front Row Marketing Services

» Christopher Russo (Harvard MBA ’90), Founder & Chief Executive Officer, Big Lead Sports

» Darryl Seibel, Director of Communications, British Olympic Association

» David Feher, Partner, Dewey & LeBoeuf LLP

» David Gross, Commissioner, Major League Lacrosse

» David Katz (Penn ’94), Founder & Chief Executive Officer, Sports Media Ventures, Inc.

» David Sternberg (Princeton ’90), Chief Executive Officer, Universal Sports

» Dennis Robinson (Harvard MBA ’90), President & Chief Executive Officer, New Jersey Sports & Exposition Authority

» Derek Eiler, Senior Vice President, IMG College, IMG Worldwide, Inc.

» Derrick Hall, President & Chief Executive Officer, Arizona Diamondbacks (honorary)

» Derrick Heggans, Managing Director, Wharton Sports Business Initiative, Wharton School, University of Pennsylvania

» Des Hague, President & Chief Executive Officer, Centerplate

» Donald Lockerbie, Managing Director & Chief Executive Officer, Olympvs International, LLC

» Doug Perlman, Founder & Chief Executive Officer, Sports Media Advisors, LLC

» Eric Dienes, Liaison Officer, Office on Sport for Development and Peace, United Nations

» Eugene Parker, Founder & Partner, Maximum Sports Management

» George Atallah, Assistant Executive Director, External Affairs, National Football League Players Association

» Greg Shaheen, Interim Executive Vice President, Championships and Alliances, National Collegiate Athletic Association

» Gregg Clifton (Harvard ’82), Partner, Jackson Lewis LLP

» Hal Biagas, Executive Vice President, Management, Wasserman Media Group, LLC

» Jack Brewer, Founder & Executive Director, The Jack Brewer Foundation

» Jennifer Storms, Senior Vice President, Global Sports Marketing, PepsiCo

» Jerry Anderson, Senior Principal, Populous

» Jim Fiore, Director of Athletics, Stony Brook University

» Jim Scherr, Chief Executive Officer, 776 Original Marketing, and Former Chief Executive Officer, United States Olympic Committee

» Joe Favorito, Strategic Communications, Marketing & Branding Consultant

» John Brody, Principal, Partnership and Business Development, Wasserman Media Group, LLC

» John Genzale (Columbia MS ’75), Owner, Milano United, and Founding Editor, SportsBusiness Journal, Street & Smith’s Sports Group

» Joseph Ravitch (Yale JD ’88), Partner, The Raine Group

» Kathleen Behrens, Executive Vice President, Social Responsibility and Player Programs, National Basketball Association

» Kenneth Shropshire (Columbia JD ’80), David W. Hauck Professor, Professor of Legal Studies and Business Ethics, and Faculty Director, Wharton Sports Business Initiative, Wharton School, University of Pennsylvania

» Kevin McNulty, Chief Marketing Officer, Momentum Worldwide, and Co-Chairman, Momentum Sports

» Len Perna, Founder, President & Chief Executive Officer, Turnkey Sports & Entertainment

» Leon Rose, Head, Basketball, CAA Sports

» Lon Rosen, Executive Vice President, Magic Johnson Enterprises

» Lucien Boyer, President & Chief Executive Officer, Havas Sports & Entertainment

» Mark Dyer, Senior Vice President & Chief Innovation Officer, IMG College, IMG Worldwide, Inc.

» Mark Lamping, President & Chief Executive Officer, MetLife Stadium

» Mark Pannes, Co-Managing Director & Principal, RaptorAccelerator

» Mark Rothenberg, Senior Vice President, Havas Sports & Entertainment, US

» Mark Waller, Chief Marketing Officer, National Football League

» Mary O’Connor, Vice President, Olympic Marketing & Global Platforms, The Marketing Arm

» Michael Brown, Vice President, Director of Global Business Development, IMG Consulting, IMG Worldwide, Inc.

» Michael Copeland, Chief Operating Officer, Canadian Football League

» Michael Neuman, Managing Partner, Scout Sports and Entertainment

» Mori Taheripour (Columbia ’92, Penn MBA ’03), Senior Advisor, Sport for Development, USAID

» Pat McQuaid, President, Union Cycliste Internationale

» Paul Barber, Chief Executive Officer, Vancouver Whitecaps FC

» Paul Kelly, Executive Director, College Hockey, Inc.

» Peter Carlisle, Managing Director, Olympics and Action Sports, Octagon

» Peter Englehart (Harvard MBA ’88), President & Chief Executive Officer, Competitor Group, Inc.

» Peter Stern, Founder & President, STRATEGIC

» Raymond Bednar (Harvard MBA ’91), President, Hyperion Marketing Returns – Rockefeller Consulting

» Raymond Peterson, President, American Rugby Management Group LLC

» Rick Burton, David B. Falk Professor of Sport Management, Syracuse University, and Former Commissioner, National Basketball League (Australasia)

» Robin Harris, Executive Director, The Ivy League

» Ryan Donovan (Dartmouth ’96), Vice President, Marketing, NBC Sports Group

» Ryan Steelberg, Co-Founder & Chief Executive Officer, Brand Affinity Technologies

» Scott O’Neil (Harvard MBA ’98), President, MSG Sports, The Madison Square Garden Company

» Scott Rosner (Penn JD ’97), Practice Assistant Professor, Legal Studies and Business Ethics, Wharton School, University of Pennsylvania

» Sean Barror, Co-Managing Director, RaptorAccelerator

» Steve Hellmuth (Princeton ’75), Executive Vice President, Operations and Technology, NBA Entertainment

» Terry Lefton, Editor-at-Large, SportsBusiness Daily, and Reporter, SportsBusiness Journal, Street & Smith’s Sports Group

» Tim McDermott (Cornell ’95, Harvard MBA ’01), Chief Marketing Officer, Philadelphia Eagles

» Todd Goldstein, President, AEG Global Partnerships, AEG